What I do
I work with cross-functional teams to deliver products from zero-to-one. I partner with stakeholders to gather product requirements, collaborate with engineering teams to plan sprints and refine user stories, and support design teams by removing blockers to optimize the design process.
Process
Requirements gathering, research, user journeys, wireframing, prototyping
Tools
Figma, HTML/CSS, Dreamweaver, Photoshop, Illustrator, InDesign, Jira, Miro
Engagement
Stakeholder feedback, engineering refinement, sprint planning, design reviews
Leadership
Servant-leadership, user advocacy, mentorship, coaching, career development
See my work
Affiliates portal
Innovation Refunds was looking to partner with affiliate customers to drive referrals for our credits and incentives program.
Surf fitness app
Surf Ready Fitness, a premier science-based, surf-specific training program, required a redesign to their mobile application.
Experience
Senior Manager, UX Design / Innovation Refunds
Led end-to-end product design process, leveraging human-centered methodologies to optimize customer experiences, reduce user pain points, and increase conversion times.
Delivered zero-to-one product MVP for user dashboard, integrating third-party tax monitoring software, 2FA, and lending services for over 8,000 customers.
Managed a team of UX designers, interaction designers, and technical writers, providing mentorship and fostering team culture.
Partnered with cross-functional team leads to plan and prioritize business targets and ensure on-time shipment of products.
Successfully implemented Agile framework within product department, conducting sprint planning sessions, daily stand-ups, design reviews, and retrospectives to foster greater team collaboration.
Senior UX Designer / Innovation Refunds
Automated tax credit application process by enabling customers to easily connect third- party payroll software, servicing over 20 industry-leading providers.
Developed and deployed design system for suite of branded products.
Designed POC for new and disruptive fintech products, conducting user interviews, developing user personas, and designing hi-fi prototypes for stakeholder feedback.
Senior Manager, Design & Brand / Metagenics
Designed mobile-first B2B2C ecommerce platform enabling practitioners to make nutritional recommendations with a focus on greater patient adherence and outcomes.
Led a multidisciplinary team of UX designers, package designers, and digital marketers.
Successfully led an effort to digitize our company brand book, allowing global commercial departments to more efficiently share resources and maintain brand consistency.
Functioned as Product Owner to a cross-functional commercial team to drive initiatives aimed at testing new e-commerce product enhancements.
Manager, Digital Products / Metagenics
Led a team of designers focused on enhancing e-commerce experiences to drive patient adherence and improve protocol outcomes.
Increased e-commerce subscription sales by 200% by redesigning product pages, based on heuristics and industry-standards.
Was instrumental to a company-wide, Agile transformation to refocus commercial teams into Spotify-model framework.
UI/UX Designer / Metagenics
Responsible for all deliverables in the product design process (wire-frames, mock-ups, documentation) aimed at improving our practitioner-to-patient e-commerce experience.
Provided direction to off-site software engineering teams to develop e-commerce feature enhancements.
Web Designer / Distribution13
Interactive Designer / SoftVu, LL
Graphic Designer / Sounden Studios
University of San Diego
Degree: Bachelor of Fine Arts
Concentrations: Visual Communications, Painting